So supporting marginalized groups is in vogue here. These corporations will promote whichever belief is financially advantageous at a given time, no matter the hypocrisy or the inconsistency.Īnd in the US, the consensus strategy is to propagate whichever trend is circulating inside the halls of wokeness. So while US-based CEOs tell American viewers that they are advocates of the LGBTQIA+, they are leading other countries to believe the opposite. When China says don’t say gay, Disney doesn’t dare say gay. Disney acts at the behest of the Chinese government.
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The Walt Disney Co, a leader in mischaracterizing a Florida law as a ban on the word “gay,” just recently cut a movie scene that alluded to homosexuality in the film Turning Red. In the UAE, the law states that the government may punish homosexuality by death.īut the league has a rainbow flag on its timeline. The NBA, however, left out of its history lesson that it will make its own history this year when it stages games in the United Arab Emirates. On the same day, teams in the NBA tweeted out quiz questions to better inform followers about gay history. (Above: Pfizer’s Twitter page in Saudi Arabia.) Here’s Pfizer’s social page in the US compared to in Saudi Arabia, a country in which same-sex sexual activity is illegal: (Above: Pfizer’s Twitter page in the United States.) But in the command, Pfizer specified to make clear that it supports LGBT equality only in select countries. issued a mandate for its social media team to embrace the rainbow flag for the month. Wednesday, the corrupt pharmaceutical company called Pfizer Inc. The same corporations that share the slogan “be bold, be proud, be gay” in the US have succumbed to governments that suppress and outlaw homosexuality. These pandering avatars are signs of peak hypocrisy. Rainbow-inspired profile images are neither noble nor courageous. Instead, the Googles and Facebooks are weaponizing the occasion to empower themselves through status gain. They are not empowering the LGBT community either.
Except, these companies are not celebrating anything. Seeing the pride flag plastered across the web could lead one to believe that corporations are unified in a grand celebration. Google highlighted June 1 on the calendar as if its significance is on par with Memorial Day and the beginning of summer. Musk may have undersold how important LGBT pride is to branding in America this year. Tuesday, Elon Musk posted a meme with a preview of what the month entails: Like a rainbow, to be more specific.Īs per tradition, the official accounts of prominent US brands have turned their avatars into rainbow flags for June, a month dedicated to gay pride.